Our Story
Founded in 2011, by celebrity trainer Simone De La Rue, Body By Simone is a dance-based fitness method with a celebrity following, supported by a global community of strong women from all walks of life. We strive to ensure our clients feel comfortable, safe and at ease while achieving the best possible results for their physical and mental well-being. We offer both one-on-one personal training and a range of group fitness classes that can be accessed both virtually and in-person, and through our award-winning BBS App.
Our team of expert trainers will uplift, inspire, and support you with guidance and love to achieve your goals using our unique fusion of dance, Pilates and functional strength training. BBS method can help you achieve the body you want - and deserve!
Our Method
The BBS method is graceful, powerful - and fun. The foundation of every class is the joy of high-impact dance cardio, complemented by resistance and toning work that assist in creating long, lean muscle, as well as cultivating inner (and outer) strength. We offer several class formats to keep your routine fresh, exciting, and completely customizable to the results you are looking to achieve.
Our Founder
Simone began training in classical ballet at the age of three and has enjoyed a successful dance career spanning two decades, including performances on Broadway, London’s West End, and in her native Australia.
After retiring from dancing, Simone made a natural transition to the fitness industry. As a NASM CPT, she began with a loyal base of celebrity clients, and was then able to expand BBS into her New York and two Los Angeles studios. Simone is also a PROnatal Pre/Post Natal Exercise Specialist.
Simone’s initial desire to create a revolutionary exercise technique was to safeguard against injuries. By providing a solid foundation on dance, she avoided the habitual wear and tear. Clients not only avoid injury, but avoid boredom.
Simone’s technique has led to the growth of both the Body By Simone brand, and her reputation as one of the hottest Hollywood fitness experts.